Draft:On Brand with Jimmy Fallon
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| On Brand with Jimmy Fallon | |
|---|---|
| Genre | Reality competition |
| Presented by | Jimmy Fallon |
| Judges | Bozoma Saint John |
| Country of origin | United States |
| Original language | English |
| No. of seasons | 1 |
| No. of episodes | 1 |
| Production | |
| Executive producers |
|
| Production companies | |
| Original release | |
| Network | NBC |
| Release | September 30, 2025 – present |
On Brand with Jimmy Fallon is an American reality competition television series that premiered on NBC on September 30, 2025. The series is hosted by Jimmy Fallon.
Production
[edit]On April 16, 2025, it was announced that NBC had ordered the series.[1][2]
On July 28, 2025, it was announced that the series would premiere on May 27, 2025.[3][4][5][6] On August 26, 2025, the competitors were announced.[7]
Format
[edit]![[icon]](/wiki/File:Wiki_letter_w_cropped.svg?lang=en){kind=small} | This section is empty. You can help by adding to it. (September 2025) |
Competitors
[edit] | This draft needs to be updated. Please help update this draft to reflect recent events or newly available information. (September 2025) |
| Contestant[7] | Age[7] | Occupation | Hometown/Home country[7] | Result |
|---|---|---|---|---|
| Elijah Bennett | 25 | TBA | Chicago, Illinois | Participating |
| Pyper Bleu | 26 | Artist & Store Owner | Brooklyn, New York | Participating |
| Sabrina Burke | 55 | Real Estate Broker | Port St. Joe, Florida | Participating |
| Bianca Fernandez | 28 | Social Media Manager/Content Creator | New York, New York | Participating |
| BT Hale | 36 | Honky Tonk Emcee | Keller, Texas | Participating |
| Lauren Karwoski | 26 | Travel Journalist | New York, New York | Participating |
| Rajesh Srivastava | 60 | TBA | Murfreesboro, Tennessee | Participating |
| Mahiri Takai | 38 | Fashion Designer | Dallas, Texas | Participating |
| Azhelle Wade | 36 | Toy Designer | Cranston, Rhode Island | Participating |
| Ryan Winn | 26 | Small Business Owner | Nashville, Tennessee | Participating |
Elimination table
[edit] | This draft needs to be updated. Please help update this draft to reflect recent events or newly available information. (September 2025) |
| Place | Contestant | Episodes | |||||||
|---|---|---|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | ||
| TBA | Elijah | SAFE | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | Pyper | SAFE | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | Sabrina | SAFE | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | Bianca | WIN | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | BT | SAFE | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | Lauren | SAFE | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | Rajesh | SAFE | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | Mahiri | SAFE | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | Azhelle | SAFE | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
| TBA | Ryan | WIN | TBA | TBA | TBA | TBA | TBA | TBA | TBA |
- This contestant won the competition.
- This contestant finished as a runner-up in the finals.
- This contestant won the Best Pitch.
- This contestant was safe from elimination.
- This contestant was eliminated.
- This contestant won Innovator of the Week.
Episodes
[edit]| No. | Title [8][9] | Business | Original release date [8][9] | U.S. viewers (millions) | Rating/share (18-49) | |
|---|---|---|---|---|---|---|
| 1 | "10K Store Merch Drop" | Dunkin' | September 30, 2025 | TBD | TBA | |
|
Episode 1 Results: Clients: Scott Murphy (President), Jill Nelson (Chief Marketing Officer)
Pitches
Pitches Most Impressed: Ryan's and Bianca's Pitch Battle Teams
Pitch Battle Winner: Team Ryan Innovator of the Week: Ryan | ||||||
| 2 | "Billboard in the Sky" | Southwest Airlines | October 3, 2025 | TBD | TBA | |
|
Episode 2 Results: Clients: Scott Murphy (President), Jill Nelson (Chief Marketing Officer)
Pitches
Pitches Most Impressed: TBA Pitch Battle Teams
Pitch Battle Winner: TBA Innovator of the Week: TBA Eliminated: TBA | ||||||
| 3 | "Fashion Capital Takeover" | Marshalls | October 7, 2025 | TBD | TBA | |
|
Episode 3 Results: Clients: Scott Murphy (President), Jill Nelson (Chief Marketing Officer)
Pitches
Pitches Most Impressed: TBA Pitch Battle Teams
Pitch Battle Winner: TBA Innovator of the Week: TBA Eliminated: TBA | ||||||
| 4 | "Diners, Drive Ins and Housewives" | SONIC | October 10, 2025 | TBD | TBA | |
|
Episode 4 Results: Clients: Scott Murphy (President), Jill Nelson (Chief Marketing Officer)
Pitches
Pitches Most Impressed: TBA Pitch Battle Teams
Pitch Battle Winner: TBA Innovator of the Week: TBA Eliminated: TBA | ||||||
| 5 | "The Super Bowl Is the Holy Grail" | Captain Morgan | October 14, 2025 | TBD | TBA | |
|
Episode 5 Results: Clients: Scott Murphy (President), Jill Nelson (Chief Marketing Officer)
Pitches
Pitches Most Impressed: TBA Pitch Battle Teams
Pitch Battle Winner: TBA Innovator of the Week: TBA Eliminated: TBA | ||||||
| 6 | "Oh Boy, Doughboy" | Pillsbury | October 17, 2025 | TBD | TBA | |
|
Episode 6 Results: Clients: Scott Murphy (President), Jill Nelson (Chief Marketing Officer)
Pitches
Pitches Most Impressed: TBA Pitch Battle Teams
Pitch Battle Winner: TBA Innovator of the Week: TBA Eliminated: TBA | ||||||
Critical response
[edit] | This section is empty. You can help by adding to it. (September 2025) |
References
[edit]- ^ "Best Idea Wins in NBC's One-of-a-Kind Business Competition Series "On Brand with Jimmy Fallon"" (Press release). NBC. April 16, 2025. Retrieved September 30, 2025 – via The Futon Critic.
- ^ Petski, Denise (April 16, 2025). "Jimmy Fallon's On Brand Unscripted Series Gets Greenlight At NBC". Deadline Hollywood. Retrieved September 30, 2025.
- ^ "NBC Unveils Its 2025 Fall Schedule" (Press release). NBC. May 12, 2025. Retrieved September 30, 2025 – via The Futon Critic.
- ^ Andreeva, Nellie (May 12, 2025). "NBC Sets 3-Part Rollout Of Fall 2025 Schedule Dominated By Sports & Unscripted As NBA Joins, Voice Shrinks, Hunting Party & St. Denis Move". Deadline Hollywood. Retrieved September 30, 2025.
- ^ "NBC Sets Fall Premiere Dates for 2025-26 Season" (Press release). NBC. July 28, 2025. Retrieved September 30, 2025 – via The Futon Critic.
- ^ Andreeva, Nellie (July 28, 2025). "NBC Fall Premiere Dates: Law & Order: Organized Crime Back On Thursday, Hunting Party Held, St. Denis Medical & Happy's Place Double Pumped". Deadline Hollywood. Retrieved September 30, 2025.
- ^ a b c d "It's Time to Get Down to Business When NBC's New Series "On Brand with Jimmy Fallon" Premieres Tuesday, Sept. 30 at 10 P.M. ET/PT" (Press release). NBC. August 26, 2025. Retrieved September 30, 2025 – via The Futon Critic.
- ^ a b "ON BRAND WITH JIMMY FALLON (NBC)". The Futon Critic. Retrieved September 30, 2025.
- ^ a b "On Brand with Jimmy Fallon Season 1 Episode Guide". Gracenote. September 2017. Retrieved September 30, 2025.
External links
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